About Us
Cassava AI includes a diverse team of experts, engineers, developers and industry leaders to ensure we deliver state-of-the-art AI technologies and insights that transform your company.
Our talent epitomises innovation, diversity, AI proficiency and literacy, alongside a deep understanding of the ethical implementation of AI technologies.
Cassava Technologies is a technology leader providing a vertically integrated ecosystem of digital services and infrastructure enabling digital transformation.
Through its subsidiaries, Cassava has operations across key growth markets like Africa, the Middle East, Latin America and the United States of America. Cassava provides its customers in 94 countries with offerings that will help them grow, transform, and expand their operations
Cassava Technologies Business Units
The ethics and ethos of Cassava AI
Our AI business houses a comprehensive range of AI products, solutions, partnerships and activities, offering enterprises everything they need to harness the potential of AI confidently. Our quest is to ensure the benefits of AI are universally accessible to organisations of all sizes, and that our technological advancements and innovations are shaped by transformation and a commitment to ethical AI.
Accessible
We are committed to ensuring the benefits of AI are universally accessible to organisations of all sizes. Our proprietary technologies integrate seamlessly with existing products, services and infrastructure and are relevant to the enterprise, the SME and even consumer-led solutions.
Resilient
Our customisable AI solutions, flexible approach to strategic partnerships, and long-standing expertise combine to ensure your AI investments are integrated with resilient systems. We are a global, AI provider with proficiency across all stages of the AI adoption journey.
Ethical
Our technological advancements and innovations are shaped by transformation and a commitment to ethical AI. To this end, we partner with companies that place ethics as a priority, and we focus on solutions that empower, transform and embrace diversity.
Unique
We have a unique insight into the unlimited potential of AI. Our industry-specific, intelligence-shaped approach helps customers tap into AI’s capabilities and drive their transformation agendas in a way that’s relevant, insightful and accessible.
Our Vision
Our vision is of a digitally connected future that leaves no one behind.
Our Purpose
We provide technology solutions that transform the lives of consumers and enable enterprises to better serve their customers.
Stewardship
Our guiding principal is stewardship. We are faithful stewards of the trust of our clients and the communities in which we serve.
Our Values
We are on a mission to use technology to transform the lives of individuals and businesses across the continent by enabling social mobility and economic prosperity. Our integrated ecosystem of digital solutions will dramatically increase access to digital tools and connectivity.
We are Faithful Stewards
We are Dependable
We are Honest
We are Innovative
Cassava AI CEO
Ahmed El Beheiry
Ahmed El Beheiry is a seasoned entrepreneur, technology executive, design engineer, and AI expert. He first joined Cassava Technologies Group in May 2022 as Senior Advisor for AI to the Group President & CEO.
Previously, Ahmed served as the Managing Director and CEO of Telecom Egypt from 2017 to 2019. His career began as a design engineer for mobile networks at Alcatel from 1995 to 1998. He then joined MobiNil (now Orange Egypt) as the Network Development Manager in 1998 and became Networks and Roaming Director in 2002, serving until 2007.
In 2007, Ahmed founded Telecomax Group for Investment and Development, a group of companies providing telecommunication and IT services in Africa and the Middle East, where he served as Chairman and CEO until 2016. In 2013, he co-founded IDEA for Hope, focusing on sustainable technologies for African communities. In 2019, he founded WAKANDAI Ventures, a firm investing in AI startups in Africa and the Middle East.
Ahmed holds an M.Sc. in Mobile Communication from the University of Alexandria and an MBA from the University of Rennes. In 2020, he completed Harvard Business School’s General Management Program and additional HBS programs on Data and AI.
He served on the Board of Governors of the Pacific Telecommunications Council (2018-2021), and as a board member of Telecom Egypt (2016-2019) and Vodafone Egypt (2017-2019).